BTS' 'Butter' Breaks Spotify Single-Day Streaming Record
"Butter," the brand-new single from BTS, is off to a smooth start.
With more than 20.9 million global streams, "Butter" recorded the largest single-day streams for a song in the streaming service's history, a Spotify rep confirmed to Billboard on Sunday (May 23).
Spotify, which currently reaches 356 million monthly active users, calculates first-day streams to account for multiple time zones.
"Butter," the brand-new single from BTS, is off to a smooth start.
With more than 20.9 million global streams, "Butter" recorded the largest single-day streams for a song in the streaming service's history, a Spotify rep confirmed to Billboard on Sunday (May 23).
Spotify, which currently reaches 356 million monthly active users, calculates first-day streams to account for multiple time zones.
https://www.billboard.com/articles/columns/k-town/9576793/bts-butter-spotify-record-single-day-streams/