Usher’s ‘Don’t Waste My Time’ Video Is a Reminder That Humans Used to Party

The stars’s new single with Ella Mai has become a modest radio hit

Usher dances his way through an opulent house party in the video for “Don’t Waste My Time,” the star’s new collaboration with Ella MaiSnoop Dogg, the singer-songwriter Eric Bellinger, and the actor Evan Ross all make cameos in the clip, which is cheerful, frothy and carefree, a jarring reminder that humans were once able to party.

When Usher was on top of the world between 1997 and 2004, his key collaborator was Jermaine Dupri. Together, the two men came up with five Number One singles during that period: “Nice and Slow,” “U Got It Bad,” “Burn,” “Confessions Part II,” and “My Boo.” Usher has endured a turbulent decade, so it’s good to see him reunite with Dupri for “Don’t Waste My Time.” The track is also co-produced by Bryan Michael-Cox, who played a prominent role in “U Got It Bad,” “Burn,” and “Confessions Part II.”

https://www.rollingstone.com/music/music-news/usher-dont-waste-my-time-video-972332/