Why Are Artists Breaking Up Their Albums Into Separate Releases?
The album isn’t dead, it’s just changing shape. Again. Since its inception, the album format—and its accompanying marketing—has been forced to adapt to shifting technologies in order to stay relevant. The streaming era has already brought us newfangled twists like albums as playlists, albums as works in progress, and albums as super-long exercises in indulgence. Now, there’s another growing trend: Albums that are released in chunks.
The album isn’t dead, it’s just changing shape. Again. Since its inception, the album format—and its accompanying marketing—has been forced to adapt to shifting technologies in order to stay relevant. The streaming era has already brought us newfangled twists like albums as playlists, albums as works in progress, and albums as super-long exercises in indulgence. Now, there’s another growing trend: Albums that are released in chunks.
https://pitchfork.com/thepitch/breaking-up-albums-into-parts-hayley-williams-moses-sumney-bill-callahan/