The Beginning
| The Black Eyed Peas
The Beginning
The Beginning is the sixth studio album by American group The Black Eyed Peas. This would also be Fergie's last album with the group before her departure in early 2018, as well as their most recent album. Wikipedia
Critic Reviews
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Rolling Stone
Euro-trance and classic disco, micromanaging every beep within an inch of its life.
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Consequence of Sound
The Beginning for what it is: a feel good album. It is in no way anything to dissect or to look for hidden meanings in.
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Slant
Toward the album’s climax, Fergie, Taboo, and apl.de.ap repeatedly insist, “This is the best one yet.” They’re telling themselves. The club is empty.
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The Washington Post
"The Beginning," which often seems little more than a hastily stitched-together assemblage of bad puns, robot bloops and Auto-Tune that never ends.
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BBC
It betrays a contempt for its audience, and disquietingly low levels of self-belief on the part of corporate American pop.
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The Guardian (US)
It's a densely packed, busy record – getting to grips with all the samples and clubby beats takes dedicated listening.
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Pop Dose
It’s hard to even call The Beginning music, as drony, repetitive and uninspired as it is.
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All Music
As on their last two LPs, it's heavily reliant on nightclub sloganeering and will.i.am’s purposefully (?) lame throwback rapping, alongside Auto-Tune harmonies and waves of synth.
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Herald Sun
Even FM radio, who'd played anything and everything they served up - repeatedly - realised this one's a stinker.
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Independent
Hands in the air if you care to join the joyless party.
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SPIN
Pop’s reigning peddlers of dumb fun are actually starting to sound stylishly avant-garde on their sixth album.
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NZ Herald
The Beginning feels like too much too soon.
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HipHopDX
Though The Beginning’s title suggests it’s a prequel of The E.N.D., and therefore would share a similar aesthetic, the album really is far too derivative
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Mirror
Spinal Rap? You got it. The track is typical of The Beginning's funny but subversive intent to become the most left-field sounding mainstream party album of the year. Mission accomplished.
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AV Music Club
Techno beats abound, Auto-Tune reliance is maximized, Fergie reliance is minimized, and anything resembling a rap verse is pared down to an associative chant revolving around the subjects of a) fashion at the party, b) love at the party, or c) partying at the party.
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U Wire
The Black Eyed Peas can still keep a party going, but as with previous albums, they tend to be obnoxious while doing so. “The Beginning” is all right but probably best in small doses.
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Music OMH
If they’re truly trying to achieve more,The Beginning is a pretty awful start.
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Reuters
The music is expertly produced, but problems arise when Will.i.am claims the same of his wordplay.
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The Recorder
The Beginning will certainly have hits at some clubs, just like their previous effort, The E.N.D., did.
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Mercury News
Heavy branding, light music.
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L.A. Times
-it will feel marvelous in the cold, drunken and lonely hours of the night.
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UPROXX
At 15 tracks, “The Beginning” is about five songs too long, guaranteeing that at a certain point, you”ll run screaming for the exits in search of a real piano or an acoustic guitar.
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IGN
The Beginning is like spending a wild night at a cheesy eighties-themed nightclub. Sure, you have a blast, but you do not want to make it your regular hang and definitely do not want to see it with the lights on.
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New York Daily News
With such a strong cultural wind behind them, it's small wonder the Peas' new CD, "The Beginning," breathes the same air as their last smash disk, "The E.N.D."
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Entertainment Weekly
The Peas may not have dramatically outdone themselves this time, but they?ve succeeded at keeping the good times rolling yet again.
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Cleveland Scene
The Peas' sixth album, The Beginning, is less rooted in funk than last year's global smash The E.N.D., so it's not nearly as much fun.
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Spin or Bin
Unlike that album, their latest effort doesn't deliver any real classics, though it is by a long shot more consistent than their previous albums.
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Blare
The Beginning, like previous B.E.P. releases, is packed with songs ready-made to be overplayed by the likes of Ryan Seacrest until the snow melts.
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We Got This Covered
One thing is for sure, you can get jiggy with this album. Crazy beats, and crazy infectious hooks.
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New York Times
Here and there Black Eyed Peas work to replicate their recent success as literally as possible.
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NewsOK
The Black Eyed Peas' "The Beginning" is a nonstop party, but the effort is not without a few clanging missteps.
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Boston Globe
"In some cases here it's easier to cry uncle than others, like on the Slick Rick-sampling 'Light Up the Night.' More obvious, and oblivious, is the sure-fire hit single 'The Time (Dirty Bit).' It's going to be the biggest song of the year, guaranteed, and you're going to like it — whether you like it or not."
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